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40 speakers and three research reports confirmed for CMU conference programme at The Great Escape 2019

By | Published on Tuesday 12 February 2019

The Great Escape 2019

More details have been revealed today about this year’s TGE Conference, including the CMU+TGE programme that this year will put the focus on music education, digital dollars and music marketing. The TGE Conference, of course, sits at the heart of The Great Escape showcase festival, taking place in Brighton each May.

Among today’s announcements are the first 40 speakers, information about the TGE In Conversation series and confirmation of three new pieces of research from CMU Insights that will be unveiled during the event.

The Music Education Conference takes place on Wednesday 8 May, building on the debates that occurred at TGE 2018 on how music educators and the music industry can be more closely aligned. CMU Insights will present the first phase of its ‘Redefining Music Education’ research, while topics covered on the day will include whether the music curriculum needs a wider definition of music making and how educators and employers can better support each other’s work.

Confirmed speakers for the education strand include Bridget Whyte from Music Mark, Marie Bessant from OCR, Matt Griffiths from Youth Music, Max Wheeler from Charanga, Pamela McCormick from Urban Development and Sam Nicholls from Music Leeds.

The Digital Dollars Conference on Thursday 9 May will review the deals, the processes and the networks behind the streaming business. It will look at the evolution of music distribution, at the case for user-centric royalty distribution, and at how data initiatives and copyright reform are impacting on the way digital music works. Plus, MMF will publish the latest of its ‘Digital Dollar’ guides putting the spotlight on songwriter royalties.

Confirmed speakers for the digital dollars strand include Alex Branson from Empire, Annabella Coldrick from the Music Managers Forum, Becky Brook from JAAK, Chris Meehan from Sentric Music, Dorothee Imhoff from FUGA and Molly Neuman from Songtrust.

The Music Marketing Conference is sponsored by BPI and takes place on Friday 10 May. CMU Insights will present new research on how music marketing is evolving, while on-stage discussions will look at the music marketing toolkit; the role of playlists, content and data; how campaigns for both new releases and catalogue are changing; and how all of an artist’s business partners can better collaborate on marketing activity.

Confirmed speakers for the music marketing strand include Andy Varley from Insanity Group, Jackie Wilgar from Live Nation, Malena Wolfer from Believe, Tim Fraser-Harding from Warner Music and Timothy Armoo from Fanbytes. Plus the day will finale with a one-on-one In Conversation with Cassandra Gracey, President of Sony Music’s 4th Floor Creative division.

The CMU+TGE programme sits alongside a whole host of other sessions, parties and events for music industry delegates at TGE, with the Partner Panels programme, all the activity at AIM House, and whole load more. Plus this year all the key conference activity will take place under one roof at the TGE Conference’s new home at Jury’s Inn Waterfront.

Full delegates passes get you in to all this and priority access to the TGE festival. Conference-only passes are also available, as are standalone tickets for the Music Education Conference on 8 May.

For more about this year’s CMU+TGE programme click here, and for a guide to the full TGE Conference click here.

In other TGE news, Believe last week announced that it is organising a bike ride from London to Brighton for any delegates interested in getting to the festival the eco-friendly way, while also raising money for Julie’s Bicycle, the charity which helps the creative industries become more environmentally sustainable. More information here.