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AIM heading to New York
By CMU Editorial | Published on Wednesday 15 June 2011
AIM and UKTI will lead a delegation of independent music types to New York next week, with a focus on all things digital this time round.
As well as various opportunities for doing business over the five day visit, the first two days on 19 and 20 Jun will be taken up by a programme of masterclasses, case studies, roundtable discussions and panel sessions, covering topics such as ‘How the US does Digital’, ‘An analysis of UK successes in the US’ and ‘How important are online tastemakers?’ Speakers confirmed include TAG’s Ted Cohen, The Orchard’s Jason Pascal, Glassnote’s Daniel Glass and Next Big Sound’s Alex White.
AIM chief Alison Wenham told CMU: “The US music market has always been hugely important and influential. And now that music has become firmly established as a digital format, it becomes even more important to understand how to make the best of the US digital market. Introducing UK indie companies to their American counterparts, to share in that inspirational ‘can do’ attitude that is so synonymous with them will lead to some firm new business opportunities”.
