CMU Approved

Approved: Ama

By | Published on Monday 26 November 2018


R&B newcomer Ama has just released her debut single, ‘Monochrome’, through Dirty Hit. And that label’s seal of approval is something she more than lives up to with the song.

“It was basically written instead of sending a really lame text message to a crush I had”, she tells i-D of the track. “I was just romanticising the whole situation in my head and hoping it was mutual”.

I’ve already described her sound as R&B, although she’s not keen to be pinned down on such things. Asked about genre, she says: “It’s a question that I never really enjoy answering. I think labelling things only really limits you, but my auto response is alternative R&B or pop. Ultimately good music is good music. I just want to make music that makes people feel good”.

Her debut EP is set for release early next year. For now, here’s the video for ‘Monochrome’:

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