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Business News Deals Digital Media
BBC partners with Spotify to promote new David Attenborough series
By Andy Malt | Published on Friday 1 November 2019
The BBC has announced that it will dump a load of content on Spotify to promote new David Attenborough-fronted wildlife series ‘Severn Worlds, One Planet’. Free and premium Spotify users will get access to videos and Hans Zimmer’s soundtrack for the show.
“We’re THRILLED to be working with Spotify on a global launch for our latest natural history landmark series, ‘Seven Worlds, One Planet'”, says Jasmine Dawson, Global Director Of Digital Marketing at BBC Studios. “We’re constantly looking for fresh, innovative ways of storytelling, and these videos along with Hans Zimmer’s stunning soundtrack will help to bring the story of the seven different continents to life for a whole new generation”.
Spotify’s Head Of Sales, Rakesh Patel, adds: “From music to podcasts, Spotify listeners come to our platform to discover new favourites, which is why we are constantly looking for new and unique experiences for them to enjoy. As a platform that provides world-class programmes and content which informs and entertains millions of people in the UK and around the world, BBC Studios is the perfect partner for this global first takeover experience on Spotify”.
Oh yes, podcasts. Of course there’s a podcast. Hosted by Emily Knight, the ‘BBC Earth’ podcast will feature behind-the-scenes interviews with producers and camera crew, as well as further looks at the stories told in the TV show.
You can listen to the podcast here. And don’t forget that there’s music too. Remember music? Here’s that soundtrack album.
While we’re on the subject of David Attenborough, the winner of his remix competition has been announced. You remember his remix competition, right? It was to rework a 1956 recording he made of a tribe in Bali, taken from a compilation of similar recordings he released as an album earlier this year.
Well anyway, the winner is Tom Burland, who says of his track: “Apart from the percussion and bassline, I stuck to using sounds that were found in the recording, so it doesn’t diverge too far from the feel of the original. It was tempted to start chucking in lots of elements that I’m used to using, but I created all my effects using the original audio”.
Listen to his remix here:
