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Business News Deals Labels & Publishers
Believe expands into Canada via DEP alliance
By CMU Editorial | Published on Wednesday 19 September 2012
Believe Digital has announced a new alliance with Canadian company DEP Distribution to create Believe Digital Canada, offering digital distribution and marketing services in the Canadian market.
Confirming the new partnership, Believe Digital President Denis Ladegaillerie told CMU: “The combination of DEP and Believe Digital will provide a solution that combines the technological and marketing expertise of Believe Digital, and provides an international force on important markets for Canadian labels and artists; combined with the DEP team’s knowledge on the Canadian market and its catalogues. Nowadays it is the necessary combination of forces to provide optimal service quality in a digital world”.
Meanwhile DEP’s Maurice Courtois added: “This partnership with Believe fits perfectly with our philosophy of providing the best services and marketing distribution to independent producers in Quebec and Canada. Our expertise and knowledge of the needs of the music industry in Quebec and Canada combined with the expertise of the Believe team, will allow producers to access the international digital marketplace”.