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Better Noise launches film division
By Chris Cooke | Published on Thursday 16 April 2020
Better Noise Entertainment has announced the launch of a new film division which will “develop feature films and other unique programming and original content”.
Initial projects include ‘The Retaliators’, a “high-octane horror-thriller” featuring “special guest appearances by some of rock music’s biggest names”, and ‘Sno Babies’, “a gripping tale about the grim realities of opioid addiction and its effects on middle class suburbia”.
When what was previously known as the Eleven Seven Label Group rebranded as Better Noise Music last October, the firm stressed that – while ‘music’ was still in its main brand name – it wasn’t just a music company. “We are a content company that creates books, films, documentaries, theatrical productions, tours, and television, that provide opportunities to reach audiences in unique and impactful ways”, it said.
Announcing the new film venture this week, Better Noise chief Allen Kovac added: “We are an artist development company and now, through Better Noise Films, we have a new platform for delivering top quality content that engages audiences and builds our brands and artists”.
Joining Kovac in the Better Noise film division are Dan Lieblein as COO, Harris Masood as CFO, Michael Lombardi working on studio production and AJ Kasen on music supervision.
On the new venture, Lieblein says: “Allen has been developing artists and creative content his entire career, and Better Noise Films is a logical extension to the Better Noise brand. I am excited to work with Allen on bringing his vision and tenacity to filmed entertainment”.
“This venture will also provide tremendous cross-platform marketing opportunities for our artists and other projects”, he went on. “We were very fortunate that with the onset of COVID-19, we had two projects in post-production that we will be able to release in the fall when people will be looking for new entertainment”.
