Business News Deals Media

Billboard acquires Amplify

By | Published on Monday 24 September 2018

Amplify Media

American music industry trade magazine Billboard has acquired US-based Amplify, an online media operation focused on the live side of the business. As part of the deal, founder Dave Brooks will head up Billboard’s live industry coverage.

“I started Amplify because I wanted to tell stories about the live music business in a new and exciting way”, says Brooks. “We built an amazing audience, and now, with this sale, Amplify and Billboard will come together to create the most impactful platform in touring and live entertainment”.

Billboard’s VP Content, Ross Scarano, adds: “We are extremely excited to acquire Amplify. Dave Brooks is a true entrepreneur who knows the live entertainment world inside out and we are THRILLED to be able to provide Billboard’s readers with more in-depth coverage of the touring industry”.

Brooks has actually been Billboard’s Senior Correspondent for live entertainment coverage since February last year. He will now work full time at the publication.