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BMG appoints new chief for international marketing in the US
By Chris Cooke | Published on Tuesday 30 July 2019
BMG has promoted LA-based Jason Hradil to the role of SVP for Global Repertoire which, in case you wondered, because I know I did, means he will be “responsible for marketing all inbound and outbound frontline international repertoire to and from the US”.
Hradil joined BMG back in 2011 as the company’s first US-based employee focused on super fine recordings rather than boring old songs (assuming you are ignoring all the people who worked on recordings at the earlier iteration of the BMG company, which we most definitely are). In his new role he will report into the music firm’s Berlin-based EVP Global Recordings Fred Casimir.
That there Casimir says: “Recordings is BMG’s fastest growing business, the US is by far our biggest territory and international is our greatest opportunity, which all means the job of growing our international recordings business in and out of the US is of vital importance. I am delighted that Jason, who has been working our US recorded business from day one, will now step up to this position. Jason exemplifies BMG’s values and has shown himself able to work across a wide range of genres”.