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Box Plus announces app upgrade and Roku alliance 

By | Published on Thursday 24 August 2017

Music TV operator Box Plus has announced an imminent revamp of its app across mobile devices, smart TV systems and gaming consoles. The new version of the app will launch first on smart-TV platform Roku, where the music TV network is appearing for the first time. The Box Plus app provides access to the company’s live TV channels, plus on-demand access to programmes, charts and curated playlists.

Confirming the new alliance with Roku as part of the app upgrade, Box Plus Network’s Digital Director Ben Williams said: “We’re delighted to partner with Roku to enable our dedicated viewers to stream our Box Plus content directly onto their TVs”.

He added: “Roku has an incredible roster of channels available and we are hugely excited to be included within this. Streaming is one of the most popular methods for our audience to enjoy our content. So to offer our brilliant programmes on the Roku streaming platform shows our dedication to ensuring the most enjoyable and user-friendly experience for our viewers”.

Meanwhile the VP Of Content Acquisition at Roku, Ed Lee, added: “We are THRILLED to welcome The Box Plus Network to our streaming platform. Our audience has a strong passion for music so to be able to offer some of the greatest and most popular music television channels will be exciting news for our customers”.