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Media
Channel 4 reviewing its stake in the Box channels
By CMU Editorial | Published on Thursday 3 March 2011
According to The Guardian, Channel 4 is undertaking a strategic review of its 50% stake in Box Television, the music telly company it co-owns with Bauer Media, which operates 4Music and the various TV channels built around Bauer brands like Q, Kerrang!, Kiss and Smash Hits.
Although Box TV has been rather successful in recent years, with revenues rising despite difficult trading conditions, it is thought C4 bosses might consider selling their share of the company to create some quick cash reserves. That said, it is thought the review might also consider Channel 4 making an offer to Bauer to buy the firm outright.
C4 chiefs might also talk to Bauer bosses about the possibility of them selling their share in Box too, allowing a buyer to bid for the whole firm. It is thought that the company would go for considerably more if a buyer could take complete control, rather than just getting a 50% stake – ie C4’s half of any monies generated by a complete sale would be considerably more than what it would get for selling its stake in the JV with Bauer.