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Business News Deals Management & Funding
Charlie Simpson signs up to Pledge
By CMU Editorial | Published on Wednesday 26 May 2010
The latest music type to sign up to fan-funding platform Pledge is that Charlie Simpson, who is raising cash from his fans for a solo project which will run alongside his Fightstar shenanigans. Simpson began his Pledge fundraising yesterday, offering exclusive t-shirts, album credits, the chance to design a page of the album’s artwork, the chance to attend a pledgers-only gig, a handwritten lyric sheet, a chance to appear in a video and a whole load more to potential pledgers. As of this morning he’d already raised 82% of the money he needs to fund the mini-album.
Confirming his Pledge project, and the charity he will support as part of the initiative, Simpson told CMU: “I decided recently that I wanted to do something a bit different and make a solo record. This isn’t the end of Fightstar at all, we’ll be back together very soon, but I just had some songs that I fancied trying out on my own and this is a great opportunity to invite people to be part of the process. Pledge Music is a great way of connecting artists with their fans and I’m really excited about making this work. In addition, some of the funds will be donated to Breast Cancer Research UK, a charity close to me heart as breast cancer has directly affected my family”.
Pledge MD Malcolm Dunbar added: “Charlie Simpson is exactly the kind of artist we want to be working with at Pledge Music – he is really creative, wants to try out exciting new ideas and has a loyal fanbase who are eager to interact directly with him. His enthusiasm is really infectious and we are looking forward to helping him make his first solo record and put in place a really compelling pledge campaign for his followers”.