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CMU Insights at AIM House: Streaming Around The World
By CMU Editorial | Published on Wednesday 13 May 2020
The Association Of Independent Music is presenting its annual AIM House conference programme (which usually takes place at The Great Escape) virtually this year – it’s this Friday – and CMU Insights will curate a strand within that programme. As the big day approaches we are running through some more of the sessions that CMU will present.
STREAMING AROUND THE WORLD at 1pm on Friday 15 May
Streaming now accounts for more than half of recorded music revenue worldwide and the streaming boom continues to power growth within the record industry.
Three companies in particular have become key players in that streaming boom – Spotify, Apple and Amazon – the premium services bringing in three times more money that the free services. However, certain emerging markets are also playing a key role in the streaming boom and the record industry’s wider growth, and in some of those countries regional rather than global services are dominating.
But which services are dominating where? In those countries where regional services are the biggest, why is that? And how do those regional services compare to Spotify, Apple and Amazon? What is the free-user to premium-user ratio, and where premium sign-ups are low, why is that, and what can the industry do to get more people paying?
Meanwhile, how are services licensed in each country? And what does that mean for getting labels, artists, publishers and songwriters paid? Particularly on the songs side, things differ around the world, affecting both local and global songwriters.
With a particular spotlight on China, Brazil and Russia, this session brings together experts from across the globe, including Alex Taggart from Outdustry, Daniel Campello Queiroz from Orb Music and Vladimir Philippov from Broma 16 and Heaven 11. Streaming and music rights expert Becky Brook hosts.
To access these CMU sessions – and all the other debates, conversations and workshops taking place as part of the AIM House virtual conference – get signed up for free here.
