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CueSongs announce video production partnership
By CMU Editorial | Published on Monday 18 June 2012
The Peter Gabriel-backed “one-stop music licensing hub” CueSongs, which launched at MIDEM earlier this year and aims to make it easier for grass-roots film-makers and content creators to licence music, has announced a new alliance with Yantra Digital Media, this time in a bid to make it easier for companies to create fully-licensed videos including music.
Via the partnership, the two firms will offer a number of cost-effective video production packages, which will include story-boarding and 2D and 3D animations, plus music supervision and licensing via CueSongs’ catalogue and content-owner relationships.
CueSongs CEO Ed Averdieck told CMU: “Following on from our work with a number of big consumer brands and creative agencies to use our pre-licensed music, this is a natural next step to offer music choice and advice already at the video production stage. This is the first affiliate partnership we have done to broaden the reach of our clients and we are very excited to partner with Yantra Digital Media so that we can offer clients high-quality video production with iconic music in a convenient one stop service.”
Meanwhile Yantra Digital Media CEO Gurps Nijjar added: “I am proud to announce our partnership with CueSongs. Yantra Digital Media sees this partnership as key in developing creative and engaging animations for our clients in many industry sectors. Animation with video has become a powerful tool for businesses to engage with their target audience, and demonstrate complex concepts and a simple and easy to follow manner. CueSongs allows us to quickly search through a curated catalogue of commercial music tracks from known artists which complements the concept and atmosphere of each animation and video production we embark on”.
