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EMI do 360 degree deal with Deadmau5
By CMU Editorial | Published on Tuesday 19 May 2009
EMI’s Virgin UK division has announced a worldwide deal with producer deadmau5 which is one of those nifty 360 degree set ups, in that the major will be involved in the producer’s recordings, live activity, sponsorship, merchandise and all things TV, film and sync.
Confirming the deal, Deadmau5’s manager Dean Wilson, of the aptly named Three Six Zero Group, told CMU: “The Three Six Zero Group are ecstatic that our client, deadmau5, has signed such a ground breaking deal with such a forward thinking group of people that understand what our artist and we are looking to achieve in the future”.
EMI A&R top man Nick Gatfield added: “Deadmau5 is an extremely talented and versatile artist and the hottest name in the world of electronic music. I am delighted to have signed this agreement which will see us working together for many years to come across all aspects of the artist’s career”.
Deadmau5 recently won the Best Breakthrough DJ award at the Miami Winter Music Conference, and is the number one selling artist on dance music store Beatport.
