Business News Deals Digital Labels & Publishers

Fantasy label app FanLabel signs deal with Tuned Global for music delivery

By | Published on Thursday 13 May 2021


B2B streaming technology company Tuned Global has signed a new agreement with fantasy record label app FanLabel. The deal will see Tuned Global provide music ingestion, delivery and rights holder royalty reporting services to the game.

“Timely releases are critical in our industry, as it directly impacts our user retention and engagement”, says FanLabel CEO Jeff Sloan. “While we had some challenges in the past, Tuned Global has been meeting expected timelines which give us more confidence moving forward”.

“In the short time we have been working with Tuned Global, we have found them to be an invaluable partner”, he goes on. “We look forward to substantial scale and growth with them”.

Tuned Global CEO Con Raso adds: “We love the concept behind FanLabel, how they entertain fans and support established and emerging artist promotion in an innovative way. Their requirements were different from the usual streaming services we assist, but with the flexibility of our music APIs we were able to meet their expectations out-of-the-box”.

FanLabel allows users to create and run their own fantasy record label, using real world music – including tracks from all three majors, who also all have equity in the company. Players pick the songs and artists they think will find success on the charts, earning virtual royalties that can then be used to discount purchases of actual artist merch, gig tickets and more.