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FKA Twigs directs skateboarding video
By Andy Malt | Published on Thursday 29 July 2021
Coinciding with the first appearance of skateboarding in the Olympics, FKA Twigs has directed a video that features some longboard dancing. That’s basically dancing on a longboard skateboard, if you’re wondering. It is not, in itself, an Olympic sport, but maybe this is the start of the campaign to make it one.
“I had the honour of directing this dance video about the longboard community and how they have used a Facebook group to share moves and grow their longboard family”, says FKA Twigs. “It was so amazing being immersed into their world and as a movement artist and obsessor myself I felt humbled by the skill levels and beautiful athletes that I shot”.
The whole thing, as you possibly suspected, is a promotion for Facebook. Its VP Global Marketing, Andrew Stirk, says: “Skateboarding is a grassroots sport and culture, centred around connection and community. This work celebrates the authentic stories of skaters using our platforms to find each other, broaden the culture, and push the sport forward”.
The short film features choreography by Mike Tyus. Music is provided by Brent Faiyaz, who has recently released singles with Drake and Tyler, The Creator.
Watch the video here:
