Artist News Releases

Florence And The Machine release short film

By | Published on Tuesday 26 April 2016

Florence And The Machine

Florence And The Machine have collected together nine videos created for 2015 album ‘How Big How Blue How Beautiful’ to make one whole short film. ‘The Odyssey’, directed by Vincent Haycock, was completed by its final chapter, ‘Third Eye’, which premiered yesterday.

“This is the finale of a very personal project that came from a conversation me and Vince had in the Chateau Marmont about a year and a half ago while I was writing ‘How Big How Blue How Beautiful'”, says Florence Welch.

“I was talking to him about the record and the car crash of a relationship break up I was going through”, she continues. “The highs and the lows of love and performance, how out of control I felt, the purgatory of heartbreak, and how I was trying to change and trying to be free. And we decided we would re-tell this story in full. We would re-claim this experience, re-imagine it and in some way perhaps I would come to understand it, to exorcise it. And so the Big Blue Odyssey began…”

If you think that was all overdoing it a bit, Haycock adds: “‘The Odyssey’, like the epic poem by Homer, is a journey. It’s Florence’s personal journey to find herself again after the emotional storm of a heartbreak. Like the layers of Dante’s purgatory, each song or chapter represents a battle that Florence traversed and physical landscape that embodied each song or story. It’s a metaphorical journey about escaping your demons, confronting yourself and returning to the original Florence, the dancer, the performer, the lover”.

Let’s hope they haven’t built this up too much now. Watch the film here.