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Brands & Merch
Gorillaz do stuff with Converse
By CMU Editorial | Published on Thursday 17 November 2011
Now in their tenth year of active service, Gorillaz are set to cash in on a new partnership with Converse, having collaborated with the shoe company on a range of signature sneakers. Gorillaz co-creator Jamie Hewlett has designed a range of four new prints for a collection of Converse’s Chuck Taylor All Stars shoes, all inspired by the virtual cartoon troupe’s official artwork.
With the range due to be revealed next February, both band and brand will mark the occasion with a special show at London’s 100 Club on 1 Dec. A contribution from Gorillaz to Converse’s ‘Three Artists, One Song’ project is also in the offing.
Gorillaz drummer, Russel Hobbs, ponders the band’s Converse connection: “To converse: the exchange of thoughts, feelings or ideas. That’s what Gorillaz are all about, working and collaborating and exchanging ideas with other artists and global communicators. We’ve been trading in ideas and conversing with one another for ten whole years. So I couldn’t think of a better bunch of people to help celebrate our decade in the business than the good people over at the Converse shoe company. Plus I’ve been wearing my Chuck Taylor’s since forever”.