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Business News Deals Labels & Publishers Management & Funding
ie forms partnership with Aussie indie down under
By CMU Editorial | Published on Wednesday 23 February 2011
The Australian office of London-based management firm ie:music, best known for managing Robbie Williams, has entered into a partnership with Inertia, a leading Australian independent record company and label services business.
Reps for the two companies say that ie:inertia will be a “full service artist management venture” providing “a locally based, experienced management team with an established worldwide support network”. The new venture will be overseen by ie:music’s Dan Medlan, who recently relocated to Sydney to manage Ladyhawke and Passenger.
Inertia’s Group MD, Colin Daniels, told The Music Network: “Inertia has built a reputation for providing artists and labels a high level service experience across industry platforms. It’s our aim to extend those services to include artist management providing full support including funding for new artists”.
Meanwhile, in a statement ie:music joint MDs Tim Clark and David Enthoven said: “As a management company, we provide the best possible services to the artists we represent. We are not a rights acquisition company but rather a company that aims to promote, exploit and protect all our artists rights. Inertia share our philosophy and we are delighted to be forming ie:inertia with them”.
