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ISM launches new series of how to guides

By | Published on Wednesday 13 February 2019

Incorporated Society Musicians (ISM)

The Incorporated Society Of Musicians yesterday announced the launch of a new series of resources for its members offering practical tips about the business of music. The new ‘how to’ guides follow on from ‘The Empowered Musician’ event that the organisation staged last October.

The first guide published has been written for ISM by CMU’s consultancy unit CMU Insights. In it, CMU’s Chris Cooke provides an overview of the streaming business. He then goes on to explain how artists can get their music online and monetised, and endeavour to drive listens and build an online fanbase.

Alongside that, Jessie Scoullar from Wicksteed Works has written a step-by-step DIY release marketing plan, while future ‘how to’ guides will cover topics like artist management, contracts and playing festivals.

Launching the series, ISM boss Deborah Annetts says: “Take control of your career with four brand new resources available from the ISM, produced in collaboration with music industry experts. The ‘how to’ series builds on the practical industry advice on offer at The Empowered Musician event, highlighting the skills and knowledge you need to succeed in your music career”.

The new resources are available to ISM members here.



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