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ITV gives BRITs nominations show Saturday night primetime slot

By | Published on Monday 28 November 2016

BRIT Awards 2017

Through what must be some sort of scheduling error, ITV will air the BRIT Awards nominations show in a primetime Saturday night slot on 14 Jan. Guys, music is only allowed on TV after 11pm and first thing on Sundays, unless it’s a talent show format built around a bunch of no-hopers. Everyone knows that.

Performances on the BRIT nominations show will come from Olly Murs, Craig David and Christine And The Queens, with Emma Willis reading out the names of the nominees in order to meet the show’s remit.

“Both Olly and Craig have had a brilliant year and both enjoyed number one albums”, says BRITs Chair Jason Iley. “Christine And The Queens are one of the biggest success stories of the year. They are all fantastic performers and we are looking forward to them being an important part of the BRIT nominations event on the 14 Jan. Add to this Emma Willis as host and we have the perfect ingredients for a brilliant 2017 launch show”.

Olly Murs claims that he’s “excited” about the BRITs noms show, and that it will be “a great warm up” for his upcoming tour, even though that clearly isn’t even close to being true. Craig David is “absolutely THRILLED”. No one even bothered to get a quote from Christine And The Queens’ Héloïse Letissier, not wanting to risk someone saying something that was actually interesting.

Emma Willis has something to say though. This is it: “I’ve always been a massive fan of The BRIT Awards, it’s one of the most fun nights of the year. I watch it religiously so I couldn’t be more excited to be a part of the team and to reveal all the nominations for 2017”.

Nope, that didn’t add anything to this story at all, did it? Ah well, I’m sure it’ll all be great fun on the night. Maybe they can get Adele on to say “fuck” a few times.

Anyway, as I say, it’ll be on TV on 14 Jan. Then the actually ceremony will be broadcast live on 22 Feb which, days-of-the-week fans will be interested to know, is a Wednesday.