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Jagermeister announces 4D Alice Cooper thing

By | Published on Thursday 14 April 2011

Jagermeister

Jagermeister have announced another event in their ‘ice cold gigs’ programme – a holographic Alice Cooper experience at Battersea Power Station. I’ve no idea what that means, but my inbox is full of press releases promoting 3D experiences, and this was the only one boasting 4D effects, hence its inclusion in your CMU Daily.

And look, here’s a quote from Alice Cooper himself, who says: “We couldn’t resist this. Working with Jägermeister to appear as holograms on the other side of the Atlantic is the ultimate experience, a cutting-edge conjuring trick that celebrates the future and our history. We can’t wait to see the results”.

The history bit comes into the proceedings because the hologram show will celebrate the release of a new Alice Cooper box set called ‘Old School: 1964-1974’. CMU columnist Eddy Temple Morris will be joined by his Xfm co-hort Ian Camfield on the decks at the event too. It takes place on 11 May.



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