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Jay-Z’s Arrive has arrived

By | Published on Wednesday 8 March 2017


As expected, Jay-Z has launched a new venture to support early-stage start-ups. There have been rumours of late that the rapper and his longtime business partner Jay Brown were setting up a venture capital firm.

The new start-up supporting set-up will be called Arrive and will provide selected entrepreneurs with branding and business development services as well as cash. Primary Venture Partners and GlassBridge Asset Management are also involved in the new business.

Head Of New Ventures at Jay-Z’s Roc Nation company Neil Sirni says: “Arrive was created to leverage our experience and resources in building brands, developing consumer facing businesses, managing artists and representing athletes. We’ve opened that diversified, global range of expertise to a new vertical: entrepreneurs and their early stage businesses”.

So that’s all exciting isn’t it? I love a bit of leveraging experience and recourses in a new vertical; let’s build some brands and get in some consumer faces I say.

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