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Brands & Merch
Kasabian score football deal
By CMU Editorial | Published on Wednesday 4 August 2010
Kasabian have signed a new deal with the Premier League to have their song ‘Fire’ played before and after live football matches when they are broadcast in over 200 countries, reaching an estimated one billion people. However, luckily for viewers in the UK and Ireland, they will not be subjected to the track.
The band also launched Umbro’s official England shirt ahead of the World Cup back in June or whenever it was.
