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Marathon Music and Radio Nova partner to release archive sessions
By Chris Cooke | Published on Tuesday 1 November 2022
The London-based Marathon Music Group has announced a new partnership with Paris-based Radio Nova to release sessions recorded by the broadcaster over its 40 year history.
Originally launched in 1981 by Jean-François Bizot, Radio Nova has long championed more niche and underground artists and releases from a diverse mix of genres via a music policy that has evolved quite a bit over the years, taking in electro, new wave, reggae, jazz, hip hop and world music along the way.
Marathon and Radio Nova intend to put out four or five tracks a month from the station’s archives, with taster playlists on the different streaming services making it easier for people to access and navigate those releases.
Marathon Music Group COO Tanguy Giraud says: “Taking the form of a journey across genres and geographies, this exciting new partnership with Radio Nova will see our joint approach to curation combine the savoir faire of radio programming with world class digital strategy and audience development. We are both striving to create an alternative mode of music discovery beyond mood and genre that celebrates the joy of serendipity and the excitement of travel”.
Radio Nova Director Mélanie Mallet adds: “The feeling was immediate between the teams of Marathon Music Group and those of Radio Nova, we share the same organic and cosmopolitan vision of music; ‘Paris-London’ has never been so fast and exciting! This collaboration marks a historic turning point for radio”.
