Brands & Merch

Maroon 5 to write song for Coke with fans

By | Published on Wednesday 2 March 2011

Have you ever sat down to listen to a Maroon 5 song and thought to yourself: “This just isn’t good enough”? Well, it’s your lucky day. Or it will be later this month, because the band are asking fans to help them write a song as part of a Coca-Cola promotion.

On 22 Mar, the band will be online at asking for contributions and criticism as they attempt to write a whole original song in just 24 hours. I know, that doesn’t seem like a particularly tall order (sometimes people attempt to script entire plays in 24 hours), but if you had people from all over the world shouting at you to speed it up, slow it down, make it louder, quieter and more like Slayer, all at the same time, you might find it tricky.

Coca-Cola’s Director of Global Entertainment Marketing, Joe Belliotti said: “This is the most ambitious and experimental effort in music Coca-Cola has ever undertaken”.