Microsoft rumoured to be interested in Rdio

By | Published on Friday 5 October 2012


Rumour has it that Microsoft is interested in acquiring streaming music service Rdio, or so says The Next Web.

The deal would arguably make sense for both sides, giving Rdio bigger reach and resources as it expands around the world in an increasingly competitive market, and could deliver Microsoft a head start in the streaming music space, it having always floundered to get a serious share of the digital music sector in the past. And, of course, Microsoft last year bought another of Rdio founder Janus Friis’s creations, Skype.

Though, all that said, I like Rdio and can’t help thinking Microsoft ownership could be the kiss of death for its long term success. But who knows? Neither side has commented on the rumours.