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More lyrics and a new CEO at Deezer
By Chris Cooke | Published on Friday 19 December 2014
Want lyrics with your streams? Of course you do, who wouldn’t? No one, that’s who. So good news for all you lyric happy streamers out there, Deezer has added a new lyrics feature, meaning that users can now stare at lyric sheets while they listen to their favourite tracks, or switch on karaoke mode and sing along. The new lyrics add-on is powered by LyricFind.
And look, here is LyricFind’s Darryl Ballantine saying words: “Our team of transcribers have been capturing and time-stamping lyrics literally for years. We are excited to be launching this with a brand that is as international as we are. This is a huge day for music fans”.
Huge day indeed. So huge, in fact, that Deezer’s SVP of Music Industry Relations, Ludovic Pouilly, also put on his quoting hat, telling reporters: “We are delighted with the work done with our partners LyricFind and the music publishers. Thanks to this close collaboration, all music fans can now access the lyrics in a particularly innovative and enjoyable way”.
Hey, perhaps 2015 will be the year of the lyric, and all you songwriters out there can start selling t-shirts with your lyrics scrawled on them, because we all know the music business is all about selling t-shirts these days. And then, with your lyric fashion line bringing in the money, you can all stop your moaning about those bloody streaming royalties. Moan, moan, moan, Only joking, you’re almost certainly being screwed over in the streaming domain, so moan away. But hey, lyrics!
Elsewhere in Deezer news, the streaming firm also announced the appointment of a new CEO yesterday, Dr Hans-Holger Albrecht, who will replace former top man Axel Dauchez, who announced he was departing from the digital company back in April. I know for a fact that Albrecht joins the streaming music firm from telecoms and media group Millicom, where he was also CEO. I’ve no idea whether he’s ever bought a lyric t-shirt though.
But here he is saying words: “It is with a tremendous sense of excitement that I take on the role of CEO of Deezer. This is a company that has already built a substantial user base of sixteen million people in more than 180 countries. It has come a long way already and become a thriving, pioneering company that is helping to redefine the way we all discover and enjoy music. Together with the board and the management team, we will work towards continuing Deezer’s stellar trajectory in the context of a booming market, where streaming holds so much promise for the future of audio listening”.
Sixteen million people hey. There’s a stat for you. Perhaps we could print that on a t-shirt. 2015, the year of the stat. Well, it’s something to look forward to. Happy Holidays everybody.
