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Artist News Business News Deals Labels & Publishers
Nova Twins sign with Marshall Records
By Chris Cooke | Published on Thursday 19 August 2021
Nova Twins have announced a new partnership with Marshall Records, the label run by the Marshall amps company. The firm describes the partnership as “a forward-thinking deal that favours the artist and includes opportunities with Marshall Amplification”.
Bigging up the partnership from their side, the Nova Twins say in a joint statement: “We’re so happy to be extending our team by joining forces with Marshall on this new venture. Marshall understands how to work with independent artists like us, creating a unique and fair partnership that puts us, our rights and our music first, giving us the freedom to be ourselves”.
“This should be the industry standard”, they add. “Marshall have already been so accommodating and we’ve loved having access to their brand new studio to record new tracks. We’re so excited to embark on this journey with them and see what the future holds!”
The duo will still have a connection with the 333 Wreckords Crew, the not-for-profit label run by musician Jason Aalon Butler that released their first album.
“We continue to be a part of the artist collective and receive advice from Jason Aalon Butler, who’s endless support means the world to us”, the Twins say. “He’s a rare gem in this industry. The Nova family just got bigger. Watch this space!”
Commenting on the deal for Marshall, the firm’s Music Director Steve Tannett says: “The music industry has been ever-evolving since I joined it in the 70s. Marshall as a company is going back to its core beliefs and doing exactly what Jim Marshall did all those years ago – listening to the next generation of artists and their needs”.
“This partnership is holistic”, he adds, “it ensures we build a strategy that meets the goals of the band. It goes beyond the current industry standards and gives this incredibly talented band the platform they deserve. In all my years I’ve never been prouder to have an agreement where I know the artist is the most important person in the deal. Marshall is pioneering the way for future recording agreements”.
