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Digital
Pandora signs up 200 million users
By Andy Malt | Published on Wednesday 10 April 2013
Online radio service Pandora has announced that it now has over 200 million registered users, up 100 million since July 2011.
Pandora Founder Tim Westergren told CMU: “We started this company to help people discover and enjoy music they love, and to help artists reach and grow their audiences. Only in our wildest dreams did we imagine what it would become. It is now clear that radio is changing, and that’s great news for music fans and for the tens of thousands of working artists who now have a home on the air”.
The service is currently only available in the US of course, due to licensing issues, and has proven controversial there recently, as it attempts to have its royalty payments lowered.
Presumably the latter part of Westergren’s quote is aimed at those artists who have criticised Pandora’s royalty renegotiations, by noting that many of those acts wouldn’t be getting any play at all on more conventional radio services. Indeed, along with its registered users stat, the company also announced that it had streamed over one million unique songs by 100,000 unique artists in March, most of which, it says, received no terrestrial radio play at all.
More stats and that in this infographic.