Digital

Radar fully launches

By | Published on Wednesday 12 May 2010

Radar Music Videos, the online network that enables bands and labels to connect with both established and up and coming music video directors, has officially launched after a year in beta.

Radar allows bands and labels to post briefs and budgets for their video needs, which signed up directors can then choose to pitch for. Labels can also utilise Radar’s platform to promote their videos online and across broadcast networks. Fatboy Slim is the latest artist to commission a video through the network, while Dan Le Sac vs Scroobius Pip recently commissioned a video from up-and-coming director David Fishel via the service.

Radar founder and CEO Caroline Bottomley told CMU: “Over the past year Radar has been one of the music industry’s best kept secrets, utilised by a select group of independent labels and artists. Now we’re ready to open up to the world and offer this unique service to everyone who needs a video. Before Radar existed the process for any unsigned or independent artist to get a quality video made was extremely difficult. We’ve lowered the barrier to entry, as well as giving film-makers the chance to work with the next big things in music, make money and grow their showreels”.

Check Radar out at www.radarmusicvideos.com



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