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Business News Deals Digital Labels & Publishers
RightsHub announces integration with five music recognition technology firms
By Chris Cooke | Published on Wednesday 24 June 2020
Rights management platform RightsHub has announced integration with a number of music recognition technology companies to make it easier for artists and labels to log new recordings and accompanying metadata with these firms as quickly as possible.
There are now a number of music recognition technologies in the marketplace. And while YouTube’s Content ID and the now Apple-owned Shazam are possibly the best known, a number of other systems play an increasingly important role in the music industry.
Collecting societies in particular are starting to use such systems to monitor and record music usage on air, online and in venues to allow faster and more accurate distribution of the royalties they collect. Others companies variously use them to monitor usage and payments, monetise or block user-generated content, and to simply connect important meta-data to recordings.
With the increased use of such music recognition technologies, RightsHub says that its important that rights owners take responsibility for ensuring each new recording and all the accompanying meta-data is pushed into all the right databases as quickly as possible. It can now help with that process thanks to its integrations with DJ Monitor, Gracenote, BMAT, Soundmouse and Yacast.
Yuri Dokter, the CEO of DJ Monitor, which UK societies PRS and PPL have worked with on putting music recognition technology into club venues, says: “The better the quality of metadata attached, the greater the chance that usages of works/recordings can be identified and matched to the correct rights holders by the [collecting societies]. By submitting content to DJ Monitor through RightsHub, rights holders’ content will be registered at a high-trust level. High-trust level data ensures acceptance by [societies], ensuring exploitation is accurately reported and revenues flow correctly”.
RightsHub CEO Lee Morrison adds: “It’s vital that rights holders take responsibility for registering their rights with music recognition companies in the same way as they do with their distributors and [societies]. With the correct data, revenue can flow to the rightsholder as it should. We have to give the MRT companies the data as early as possible into the promotional cycle so that performance can be identified”.
“By offering this service for free to clients we hope rights holders will earn more revenue in the long term”, he goes on. “In the past, this has not been possible for rights holders directly, due to them not having the technical capability. With RightsHub, data can be delivered to all B2B partners at the touch of a button, reducing the need for multiple manual data delivery points”.
