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Business News Deals Digital Live Business
See Tickets acquires Paylogic
By Andy Malt | Published on Tuesday 17 April 2018
See Tickets has acquired Dutch ticketing firm Paylogic from LiveStyle, the company that emerged out of the collapse of SFX. Under the deal, See Tickets – owned by Universal Music owner Vivendi – will also sell tickets for LiveStyle’s US festivals.
The deal will further expand the international reach of the Vivendi ticketing business. Rob Wilmshurst, CEO of See Tickets, says in a statement: “We are delighted to acquire Paylogic. It is a clear statement of our intention to grow our activities in Europe and the US. We warmly welcome the Paylogic team to the wider Vivendi family and look forward to sharing an agenda of growth, service quality and technological progression”.
Vivendi bought another ticketing entity from SFX back in 2016 – Flavorus – when the dance music business was going through its bankruptcy. Paylogic, meanwhile, was originally founded in 2005 and has offices in the Netherlands, Belgium and Germany.
