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Business News Marketing & PR
Sony marketer launches own consultancy
By CMU Editorial | Published on Wednesday 20 July 2011
Sony Music marketer Claire Horseman, who has most recently worked within the major’s Deconstruction label, has announced she is leaving the music giant to set up her own consultancy.
Horseman told CMU: “After ten brilliant years at BMG/Sony/Columbia/Deconstruction, I’ve decided it is time to step out on my own, so I’ve set up my own marketing consultancy, Strutt Music Marketing Management, named after the infamous acid house club I ran with some friends back in the day!”
The new company will offer brand partnership and product placement services, working for both brands and artists, plus marketing consultancy to both labels, and those artists and managers looking to market releases out with the label system.
More at this URL.
