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Media
The Guardian considering speech radio station
By CMU Editorial | Published on Tuesday 6 September 2011
The Guardian is planning on launching a speech-only digital radio station that would bring together its existing podcasts with other speech programming from around the world.
It’s thought the station might be available via DAB, and also as a low-cost subscription service online. According to Broadcast, another plan being considered is a service called ‘My Guardian Pod’ which collates podcasts based on a user’s interests.
A spokesman for the broadsheet told the broadcasting industry trade mag: “We are looking at a number of ways of building on the success of our award-winning podcasts – including the possibility of creating a streaming version of our service. It’s very early days, and as an open publisher we are discussing a wide range of options with our listeners”.
It should be noted this is being driven by The Guardian newspaper and not the Guardian’s radio company, GMG Radio. If the media firm’s radio division do get involved, expect Guardian Radio to become Real Smooth Guardian XL More Pop Less Talk FM within a year.