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Digital
The Orchard compiles digital tools for marketplace
By CMU Editorial | Published on Tuesday 13 September 2011
Independent digital distributor The Orchard has launched a new service called Marketplace which brings together various digital tools that the artists and labels that use its distribution services might want to try to promote their music and engage and sell to fans. Among the tools that will sit in the Marketplace are FanBridge, Moontoast, BandRx, Ganxy and Songpier.
The Orchard’s VP of Product Marketing, Jaclyn Ranere, told CMU: “Our clients frequently ask us to recommend tools and services to power their promotions, so we’ve built a one stop shop that offers a collection of apps. We’re thrilled with the selection of apps available at launch, and look forward to expanding this list to give our clients access to new applications as they are developed”.
