Business News Digital Live Business

Ticketscript adds Facebook and Passbook integration

By | Published on Thursday 22 November 2012


Ticketing technology provider Ticketscript has added a new Facebook authentication option to its Ticketshop service, and integrated with Apple’s Passbook – that newish feature on the iOS mobile operating system.

Facebook authentication is part of a recent update to Ticketscript’s software available to event organisers, making it quicker to process customers directed to events via the social network – something the company says has grown by 185% this year. Ticketscript Marketing Director Joep Lecluse told CMU: “Buying a ticket should be as easy as possible, irrespective of the device you use. Adding this one-click user authentication, makes it even easier for consumers to buy tickets and therefore increases the conversion rates for event organisers”.

Meanwhile, Passbook integration allows ticketbuyers to store paperless tickets in the app made available in Apple’s iOS6 software.

Says Ticketscript CEO Frans Jonker: “The integration of Apple’s Passbook offers a wide range of benefits for the ticket buyers of our partners. In addition to the overall benefits of mobile tickets, all tickets are automatically stored in one place on your phone. Organising and presenting the ticket is much easier. In the near future the ticket will be automatically displayed by GPS positioning as soon as the visitor is near the certain location. This way, again, we provide our partners access to the most leading technology available in the event sector”.