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Universal promotes Matt Allard to Head Of Streaming

By | Published on Friday 14 February 2014

Universal Music

Universal Music UK has announced that Matt Allard has been made the company’s (and quite possibly the industry’s) first ever Head Of Streaming. Allard joined Universal in 2011 as Digital Account Manager.

Universal Music UK CEO David Joseph said of Allard’s appointment: “Given the growing importance of streaming and subscription to our artists and labels, this new dedicated approach is essential. Matt and his team will ensure that we can lead the market in how we work with our streaming partners, engaging many more music fans whilst innovating to bring new streaming services to market”.

Brian Rose, MD of Universal Music UK’s Commercial Division, added: “Given the fantastic work that Matt has done since he joined us three years ago, doing an excellent job of managing our digital business partners including iTunes, I know this move will be good for all of our artists and labels”.

Allard’s promotion comes into effect immediately, and he will report in to the mega-major’s UK Director Of Digital Paul Smernicki.



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