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Business News Deals Digital Labels & Publishers
Xtra Mile signs with Believe and Kartel
By Andy Malt | Published on Friday 28 March 2014
Digital experts Believe Digital and label services company Kartel have announced a new partnership, which will see them provide back end services to Xtra Mile, as the indie label celebrates its tenth anniversary.
Kartel will expand its existing relationship with Xtra Mile, to which is has provided some label services since 2011. Meanwhile, Believe will handle digital distribution. The partnership covers all territories, except North America, where Xtra Mile has an existing relationship with Warner’s ADA.
Xtra Mile owner Charlie Caplowe told CMU: “It makes perfect sense to take advantage of the full range of services Kartel provides including the digital services offered via Believe Digital and their international network. It’s a really exciting next twelve months for the label and it feels like we have a great team and set up to help move us forward”.
Believe General Manager Lee Morrison added: “We’re very excited to be working with Xtra Mile and feel this is a great demonstration of the potential of our expanding strategic alliance with Kartel. We are offering a fully comprehensive service tailored to the needs of independent labels and artists in order to maximise their presence in the modern music industry. Our goal is to be working with the top labels in each genre and the signing of Xtra Mile is in keeping with that ethos”.
The new deal comes into effect on 1 May.