This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Business News Deals Media
88rising signs TV deal with Sony Pictures
By Andy Malt | Published on Wednesday 27 January 2021
Asian music and media company 88rising has signed a deal with Sony Pictures TV to develop scripted series focussing on Asian and Asian American culture.
“Our company was founded on the goal of providing more authentic representation of Asian and Asian Americans and giving them a platform and an opportunity to be at the centre of stories”, says 88rising CEO Sean Miyashiro. “We are THRILLED to expand our work and vision to television with the support of Sony to continue to make content that we want to make”.
Sony TV EVP Comedy Development Glenn Adilman adds: “We are incredibly impressed with all that 88rising has achieved in music, media and storytelling. We love everything they stand for and are THRILLED to help bring their very unique and important Asian and Asian American stories to television and for the chance to work with their brilliant roster of artists”.
The company has also hired former Imagine and NBC exec Alex Lin to head up its film and television department. As well as pitching TV shows to Sony, the company is also making a comedy about K-pop fandom, called ‘We Stan’, and an as-yet-untitled film featuring 88Rising rapper Rich Brian.