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Ally McCrae and Sophie Paluch front new MMF artist management podcast

By | Published on Thursday 25 April 2019

How Did You Manage That?

The Music Managers Forum has launched a new ten part podcast series called ‘How Did You Manage That?’ revealing the secrets of artist management. And it has the great benefit of being presented by Ally McCrae and Sophie Paluch.

“The goal of these podcasts is simple”, says McCrae. “We wanted to get inside the minds of the most innovative and respected music managers on the planet. We want to find out what makes them tick, what goes on behind the scenes, and the secrets of their success. But we wanted to do it in a low-key, intimate and informative way. ‘How Did You Manage That?’ is like an hour down the pub, in the company of the most inspirational individuals in contemporary music”.

Paluch adds: “We’re both hugely indebted for the support of both [show sponsor] AWAL and the MMF to make this podcast happen. The role of the music manager has never been as important as it is today, and ‘How Did You Manage That?’ will offer an incredible insight into the challenges and rewards of being a manager today all wrapped up with some great stories and laughs along the way”.

Episode one, an interview with The 1975’s manager Jamie Oborne of All On Red, is available now through your absolute favourite podcast app.