Classical BRIT Awards become Classic

By | Published on Wednesday 16 March 2011

Classic BRITS

The BPI has announced that, as part of a major cost saving initiative, two letters will be lopped off the name of the Classical BRITs awards ceremony this year. Hence forth we shall all refer to them as the Classic BRITs. Savings from no longer having to print, paint or say the “al” bit are expected to run into millions. Meanwhile, reports that fans of Al, outraged by this development, will launch their own rival event were just made up by me.

So yes, it’s the Classic BRIT Awards from this point on. I think this mainly means West End musicals can be incorporated into the proceedings, which will bring joy and pleasure to everyone, I am sure. The all new No-al BRITs will take place at the Royal Albert Hall on 12 May and will be broadcast on ITV1 later the same month. And while there may be a new name, the proceedings will be rather familiar, with Mylene Klass hosting for the fourth year in a row, and Russell Watson, Katherine Jenkins and Il Divo insisting on singing.

Though, and here’s the exciting bit, there’ll be some Les Mis in the mix too. Alfie Boe, who plays the part of Jean Valjean in the West End musical, will perform with the backing of the show’s entire cast. He told CMU: “This year’s innovations, to this already fantastic annual awards show are to be applauded. By broadening the eligibility and making it more inclusive it has allowed shows like Les Misérables to be featured. I’m delighted to be a part of this wonderful show”.

Tickets are on sale now.