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CMU Insights: Fan data webinar
By CMU Editorial | Published on Monday 8 March 2021
The current CMU webinar series on fanbase building finishes with a final session on fan data tomorrow – although you can still book into the full series and access recordings of past sessions.
This three-part series looks at how new artists go about building a fanbase, the different marketing tools available, and the role of different music industry business partners in the fanbase building process.
Tomorrow’s session runs through the ten key kinds of fan data, and considers which of an artist’s business partners have access to that information, and what they should do with. It also looks at data protection law and how data considerations should now go into every artist contract.
Click here to sign up for the full series and access two recordings and tomorrow’s live session.
Click here to book into just tomorrow’s session – or any other upcoming CMU webinars.
