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European management grouping appoints new Executive Directive, confirms German trade body as new member
By Chris Cooke | Published on Tuesday 1 February 2022
The European Music Managers Alliance – which brings together European organisations representing artist managers – has announced the appointment of a new Executive Director, and confirmed that Germany’s association of managers is now part of the network.
That German association is the Interest Group Music Managers & Consultants – or IMUC – the President of which – Wolfgang Weyand – says: “We are very pleased to become a part of the united voice of European managers. In general, and particularly in these difficult times, it has become clear how important it is to work for a constructive dialogue between the industry and policy-makers, both on a national and international level”.
Commenting on IMUC joining the Alliance, EMMA Chair Per Kviman notes that Germany becomes the tenth country signed up to the pan-European group. As a result, “the organisation now represents management companies based in all the most commercially successful territories in Europe. We look forward to working together to support these entrepreneurs, and the artists and music-makers they represent, as we move forward after the pandemic”.
The new EMMA Executive Director is Petra Kauraisa, who has previously worked in marketing roles in the music, film and festival sectors. In her new job, she will be responsible for EMMA’s general management, as well as leading on policy issues, educational activities and partnerships.
Commenting on Kauraisa’s appointment, Kviman adds: “I am delighted to welcome Petra as our new Executive Director and look forward to working with her to take our organisation forward, expanding our engagement with other industry organisations and policy-makers. I would also like to say thanks to Petra’s predecessor, Yvonne Stausboll, and the important work she did behind the scenes, especially during the pandemic”.