Hanson to flog booze

By | Published on Thursday 1 December 2011


It seems rock-pop peddlers Hanson are to follow Elbow and The Rifles into the brewery business, having announced that they’re bringing out their own signature beer. The band plugged the venture while delivering a talk to Oxford University students, naming the brew, an India pale ale, ‘MMMhop’, obviously.

Drummer and shameless self-promoter Zac said: “It’s vital our fans have trust in everything Hanson do. We are soon going to be selling our own beer. I’m not joking – MMMhop IPA anyone?”

So that’s nice. Oh, and FAO Hanson: if she feels well enough to remember the words this time, perhaps ex ‘X-Factor’ contestant Janet Devlin could sing the MMMhop beer brand jingle? Here’s her show-reel: