IPC launches NME Productions

By | Published on Tuesday 19 October 2010

NME publishers IPC have announced the launch of NME Productions, which will basically make recording facilities set up by the music magazine for the creation of audio and video content available to labels and bands interesting in hiring them.

A statement from IPC issued yesterday explained: “From today, the famous music brand will open its studio doors at NME HQ, the Blue Fin Building, to bands wanting to record session tracks, interview content, viral content, DVD extras, editorial press kits and much more. Having already attracted the likes of Kasabian, Doves, La Roux, Florence & The Machine and Biffy Clyro, the studios have a proven track record of high quality, professional services, carried out NME’s in-house production team”.

NME Editor Krissi Murison added: “NME has always been committed to championing new music. By opening the doors to our studio, we’re also now able to offer artists the opportunity to create all the content they need to go out and make a big impact on music fans everywhere”.

NME Productions is the latest spin-off from the iconic music weekly, which has diversified into a number of new areas as sales of its flagship magazine continue to slump. This is, however, to the best of my knowledge, the first B2B service to carry the NME name.