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Business News Live Business
Live Nation announces Uber alliance
By Chris Cooke | Published on Thursday 15 January 2015
Live Nation has only gone and struck up an alliance with the Ubers over there in the USA. It means that the live giant’s concerts app will have a button in it which will allow ticket buyers to see the estimated cost and timings of an Uber ride to any show’s venue, and to book a car there and then. Uber drop off and pick up points at some of Live Nation’s venues are also planned.
Live Nation’s Mark Campana says: “Offering the ability to request a safe and hassle-free Uber ride through our Live Nation app lets fans focus less on arrivals and departures, and more on their great live music experience”.
Meanwhile Uber’s partnerships dude Matt Wyndowe said: “We are thrilled to work with Live Nation to launch this first-of-its-kind partnership. With this integration, music lovers from across North America will be able to connect with Uber and request a reliable ride at the touch of a button”.
So that’s all nice, isn’t it? As previously reported, Uber recently announced a deal with Spotify too, meaning that while on their ride to the venue gig goers could also choose to listen to only music from the act they are driving to see. Indeed, if Spotify had a live album in its system, the fan could just stay in the car parked outside the venue, and not have to deal with all the hassle of watching music live. It’s the digital future, don’t you know.
