Artist News Releases

Muse announce daily AI-created music videos

By | Published on Friday 7 July 2017


Muse have announced that they will release a new music video, created using artificial intelligence, every day for a month.

Very similar to a project set up by Manchester band Shaking Chains for their debut single ‘Midnight Oil’ earlier this year, each new video will see the lyrics to Muse’s latest single, ‘Dig Down’, voiced by a collection of different videos sourced from the internet and cut together by AI over the band’s music.

The company behind Muse’s video, Branger Briz, says in a statement: “AI is so often deployed in a very invisible way, so it was exciting to collaborate on a project with the band that brings it to the fore. We think it’s important to have public discourse about the promise and perils of these emerging and incredibly influential technologies and it’s great to work with Muse to instigate those conversations”.

Watch each day’s new video here.