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Proper announces new deals with Believe and Glitterbeat

By | Published on Tuesday 22 November 2016

Proper Music

Distribution firm Proper Music Group has extended its deal with Believe and announced a new client in the form of world music focused label Glitterbeat Records.

Proper already handled physical sales and distribution in the UK for Believe, but will now also provide storage facilities in London for product set to be shipped into Continental Europe. Meanwhile the firm will provide sales and distribution in the UK and Ireland for Germany-based Glitterbeat.

Confirming both deals, Proper MD Drew Hill said: “We’re happy to see Believe extending the scope of our services, with Proper now acting as their European distribution hub, and proud to welcome Glitterbeat to our growing client roster. With the opening of our new warehouse on the horizon, business is set to soar”.

Meanwhile Glitterbeat co-founder Chris Eckman added: “Proper’s long history of working with labels like Glitterbeat, that have artists from Africa, South America, Asia and beyond, was of course an attraction. Proper’s diverse network will in addition enable us to build on the success we are having intersecting with rock and electronic audiences”.