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Business News Deals Labels & Publishers
Proper to manage AWAL’s global physical distribution
By Andy Malt | Published on Wednesday 5 June 2019
Proper Music Group has signed a deal with AWAL to manage the physical distribution needs of the Kobalt recorded music and label services business on a global basis, with the exception of North America.
The London-based company already works with AWAL in the UK and Ireland and will now oversee delivery of physical product to various local partners around the world. It will also work with AWAL’s US distribution partner AMPED on importing and exporting stock to and from North America.
AWAL’s SVP Operations Silvia Montello says: “Working together, AWAL and Proper are able to offer a competitive, efficient solution that best supports the ever-evolving physical distribution needs of forward-thinking independent labels and artists. We’re proud to deliver what remains a key part of the overall music consumption mix and income stream even in today’s digital-focused landscape”.
Proper MD Drew Hill adds: “We are excited to develop this new global relationship with AWAL and to take a central role in their delivery and accounting process. The deal marks a significant stage in Proper’s continuing growth and showcases the company’s drive to innovate our role within the music industry”.
The Proper deal will also provide a central stock ordering service for AWAL-signed artists who need physical product for tour sales and direct-to-fan stores.
